Using one of several dimensions to determine opportunities for a viable business proposition [for example, new technology, Markets trends etc] Develop a coherent narrative to showcases a well-researched opportunity that it worth exploring as a profit or non-profit business. Here, you are required to produce a 2500-word report that uses the problem/solution fit framework to articulate the viability of the opportunity identified. 

Once this has been determined, use it to determine the initial steps required to have a product market fit. Here, you can use the initial hypothesis to creatively propose a strategy to achieve it.