Objectives: Use the Brand Identity Prism to understand your brand’s foundations as you begin to create your unique brand identity.In this week’s discussion board, you will learn about Brand Identity Prisms and this exercise will guide you in the development of your brand identity and the creative brief leading to an effective brand identity for […]
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Marketing
April 17th, 2022 
Topic: Why Should Marketers Conduct Marketing Research? The Discussion topic focuses on understanding the nature of marketing research and the connection to assessing marketing opportunities. Research is a necessary tool for marketing managers. The main reason marketing research has become so popular is because making a major marketing decision based solely on shooting from the […]
Discussion – Cross Platform Brand Analysis
April 14th, 2022 Chapter 5: Discussion – Cross Platform Brand Analysis For this discussion, Identify TWO effective and creative brands on social media, one on Instagram and one on SnapChat. Then, Identify TWO brands that could use improvement on social media, one on Instagram and one on SnapChat. Include screen shots to illustrate your points. Present your findings […]
Marketing Research Plan
April 11th, 2022 The Product Marketing Research Plan Research is becoming much more critical to all aspects of business as competition gets more intense and consumers can choose between a wider array of products online. You will address just the first two steps of the market research planning process to better understand what is really involved in marketing […]
Media Forum Post
April 9th, 2022 In “The Political Economy of Privacy on Facebook,” Christian Fuchs explores how social media sites like Facebook offer their platforms to consumers for free, encourage users to post to the platforms, and then “the users are sold as a commodity to advertisers” (p. 594). Drawing on specifics from the article, discuss your own views on […]
movie marketing review
April 5th, 2022 This is a marketing analysis of the film Kinky Boots. https://www.123movie.show/watch/9u2MxITC/kinky-boots-2005/nJbgzLRjrs/watch-for-free.html You have been hired by Charlie Price of Price & Sons to assess his marketing strategy for the introduction of his companys new line of shoes. Charlie wants to know what he did well and what he may want to reconsider. Some aspects you […]
Any topic (writer’s choice)
April 1st, 2022 Reflect on a time when you were the target of a healthcare organizations marketing efforts. This could be a print, online (social media), or radio advertisement, a TV commercial, or even a billboard. Then, in an initial thread share your experience as a target for healthcare marketing. You can use the explanation of the experience […]
social campaign ( Climate change in Australia
March 23rd, 2022 As the producer of this project, you will need to consider the numerous roles that generally create social media campaigns, for example: Head of SocialSocial Media Content Creator and CuratorSocial Media Community ManagerSocial Media AnalystSocial Media Graphic Designer/Video EditorYou will design the overall project but also undertake the tasks of each role to fulfil this […]
Marketing Plan for the company Artkive
March 20th, 2022 : This project is designed to give students the experience of applying what they are learning to a real business, and to give them practice writing the sections of a marketing plan. Your Marketing Plan document is supposed to: Have a complete analysis for each heading and section on the next page (15 points);o Note: […]
Marketing Strategies
March 18th, 2022 Introduction and instructions: In this Assessment you have the opportunity to demonstrate your understanding of concepts from your reading as applied to the scenario. First read the background concerning the scenario company and then read the transcript of the marketing department meeting of this well-funded startup company. It will also provide details of which you […]
