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Questions

Create a marketing strategy for a food truck that will support Big Brothers Big Sisters of Tampa Bay.

Need to answer 3 questions in details about the food truck that be used in Tampa.

1. We have chosen to introduce a food truck service and product that operates under the ownership of the Big Brothers Big Sisters company. With the ability to travel, the food truck can better chase opportunities and find locations that will maximize its output. With food truck companies still booming and establishing, this indicates that the equilibrium has yet to be reached and opportunities are still out there to be realized.

2. What are some lifestyle and behavioral traits of this segment?

3. What is the mission/vision statement for your company? What are two financial and two non-financial high-level goals for your company?
Describe in detail the product (approved by your instructor) you plan to introduce to your target market.

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